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Privacy Policy

Last updated: August 24, 2026

Note

This is a template and must be reviewed by a qualified lawyer and completed with your company details before publication.

This Privacy Policy explains how [Company / Publisher name] ("we", "us", "Bannerdex") collects, uses and protects your personal data when you visit bannerdex.com (the "Site"). We are committed to processing your data in accordance with the EU General Data Protection Regulation (GDPR) and applicable data protection laws.

Data controller

The data controller responsible for your personal data is:

Data we collect

We collect the following categories of data:

  • Usage and analytics data: pages viewed, time spent, referring pages, approximate location (country/region), device type, browser and operating system, collected through our analytics tool.
  • Advertising identifiers and cookies: identifiers set by advertising cookies to serve and measure ads, and — where you consent — to personalise them.
  • Technical data: IP address (which may be truncated/anonymised), and log data generated automatically by your browser.
  • Data you provide directly: for example, if you contact us by email, the content of your message and your contact details.

Purposes of processing

  • Operating, securing and maintaining the Site;
  • Measuring audience and understanding how the Site is used (analytics);
  • Displaying advertising and measuring its performance;
  • Personalising advertising (only with your consent);
  • Responding to your requests and messages.

Legal bases

  • Consent (Art. 6(1)(a) GDPR): for non-essential cookies, audience measurement, and personalised advertising. You may withdraw consent at any time.
  • Legitimate interest (Art. 6(1)(f) GDPR): for keeping the Site secure, preventing abuse, and basic operation. You may object to processing based on legitimate interest.
  • Performance of a contract or pre-contractual steps / legal obligation where applicable.

Third parties and recipients

We share data with the following categories of service providers and partners, who process it on our behalf or as independent controllers:

  • Google AdSense and advertising partners: to serve, cap and measure advertising. See Google's Privacy Policy and how Google uses data.
  • Install-offer partners: when you follow a partner "install" link, the partner network ([network name(s)]) may record the click and a resulting install in order to attribute it to the Site.
  • Analytics provider: [Analytics tool name, e.g. Google Analytics / Plausible] to measure audience.
  • Hosting and infrastructure: Cloudflare, Inc.

We do not sell your personal data.

International data transfers

Some of our providers are located outside the European Economic Area (for example in the United States). Where data is transferred internationally, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses or applicable adequacy frameworks.

Data retention

We keep personal data only for as long as necessary for the purposes described above:

  • Analytics data: [e.g. up to 14 months];
  • Advertising cookie data: for the lifetime of the relevant cookies (see our Cookie Policy);
  • Email correspondence: [e.g. up to 3 years] after the last contact.

Your rights

Subject to applicable law, you have the right to:

  • Access the personal data we hold about you;
  • Rectify inaccurate or incomplete data;
  • Erase your data ("right to be forgotten");
  • Restrict or object to processing, including processing based on legitimate interest and direct marketing;
  • Data portability — receive your data in a structured, machine-readable format;
  • Withdraw consent at any time, without affecting the lawfulness of processing carried out before withdrawal.

How to exercise your rights

To exercise any of these rights, contact us at contact@bannerdex.com (or our Data Protection Officer at [DPO email], if appointed). We may need to verify your identity before responding. We will reply within the timeframe required by law (generally one month).

Complaints

If you believe your data protection rights have been infringed, you have the right to lodge a complaint with a supervisory authority, in particular in the EU Member State of your residence, place of work or the place of the alleged infringement ([relevant supervisory authority, e.g. CNIL in France]).

Profiling and personalised advertising

With your consent, advertising partners may use cookies and similar identifiers to build an interest profile and show you personalised ads. We do not make decisions based solely on automated processing that produce legal or similarly significant effects on you (Art. 22 GDPR). You can refuse or withdraw consent at any time; you will then see non-personalised ads.

Children

The Site is not directed at children and is intended for readers aged [minimum age, e.g. 16] and over. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, contact us and we will delete it.

US residents (California and other states)

Depending on your state of residence, you may have the right to know, delete and correct your personal information, and to opt out of the "sale" or "sharing" of personal information for cross-context behavioural advertising. To opt out, decline advertising cookies in the consent banner or contact us at the address above. We do not discriminate against you for exercising these rights.

Cookies

Detailed information about the cookies we use and how to manage them is available in our Cookie Policy.

Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the latest revision.